Website Design Business in Kenya

WEBSITE DESIGN BUSINESS IN KENYA

Companies today demand to have a website since the world is evolving around the internet and therefore they need good websites. Due to these demands, people are coming up with ideas of starting website design business. You should therefore ensure that your business has features that stand out from other web design businesses.

Some of the things you need to know to start your own web design business include:

1: CREATE A GOOD WEBSITE

You need to show off  what you can do on your own website. Your will have more potential clients if your website has the latest features and has more content. Make sure you stand out from other website builders. Make sure to choose a website that suits your business needs. Look at your competitors websites and make yours even better.

2:CREATE YOUR OWN BRAND

To create your brand you need to research your target audience and your competitors and design a website that will suit the audiences needs. Make sure your website promotes your brand.Choose the look for your brand, design an interesting logo and create a unique color scheme and font for your site. The logo will make people be more attracted  to your website. And, of course, have a catchy tagline in other words make your slogan catchy. Define your brands focus and personality.that will inform all other parts of your brand as you build it.

3: PRICING 

You should look at other business websites and see what they are charging and offering. Do not plagiarize their sites, but derive information from them. Web developers need to know how to price their work. Be sure you are in the right range and you are offering all the latest features and the best websites to your clients. Research what your competitors are using, if they have been in business for a while, they have made mistakes and corrected them. Use their knowledge to build a good website for you clients.

4: PROMOTIONS

In order to make business growing you have to promote it. Find platforms you can use to promote your business. These platforms may include Twitter, YouTube, and Google, these platforms are good to start with. Promoting your business on too many platforms may not be advisable as you may not be able to keep up with them. Have good promoting skills that will help you attract customers to your website.Also learn how to sell yourself, build recurring relationships with your clients, focus on personal branding and finally find your way of generating leads. 

5: EXPAND YOUR WEBSITE

Once you have an established client base you can now think of expanding your business. You can offer additional services to your customers that they will find them valuable. One thing to remember is to keep expanding your company  within your means.

6: BUILD YOUR SUPPORT SQUAD 

Surround yourself with a community for support and where your potential clients can hang out.

If you are active in these communities you can promote your business directly and you may meet people in those communities who may need your services. The more active you are, the more clients you are likely to get. Get to know people and direct them to your website. Take suggestions from  potential clients, know what they want from a website. These suggestions can help boost your sales.

Other considerations to consider may include:

• Write your business plan
• Set up your work environment.Write your business plan.
• Address legal and administrative infrastructure.
• Name your web design company.
• Set up your products and services 
• Name your web design company
• Formalize project management and communication protocols