A one page website is a simple concept that has proved to be very effective for small startups as a temporary measure for those who do not have enough resources to design a full website. A one page website can be very effective in building a company’s credibility, however it is also important to note that if you are running a legitimate business adjustments would be required when the business grows to show that you’re a serious business and not a business that’s more focused on luring and cashing in on clients.
First impressions is everything and one page websites are unpleasant and have little creativity on the design and layout, because of this, clients are forced to scroll down unendingly to view what the business has to offer.
It is important for every business to build a brand recognition by consistent graphics such as company logo and visual language elements across all company materials i.e. business cards, banners etc.
The purpose of a one page website is to enable clients learn more about your business and for this reason the company’s description should be made short and precise.
It goes without mention that this is a must have for any kind of website, including ones contact information ensures that clients are made aware of your physical address, telephone number, open and closing hours of the business for easier contacting if need be.
Having this section clears out any doubts there may be from clients and helps build your business credibility.
In today’s business world it is essential to have an online presence and a one page website can be a good initiative to converting online prospects to clients. A one page website also provides a basis to building and developing a fully functional website.
Many entrepreneurs today often have no idea of what to include in a one page website and a good start would be discussing and noting down the key market points of your business. A one page website also allows for search engine rankings that will drive potential clients to your website.
At soft web masters we help grow small businesses with personalized, clean and effective web designs that tell unique business stories in a clear and consistent way.